The thirst for innovation does not end here, TAG Heuer produced the first self-winding crown mechanism and the double magnetic tourbillon. Keeping the profession of innovation as a faith since 1860, TAG Heuer has connected itself from making the first luxury connected watch to the oscillating pinion in 1887. Using the motto of “Swiss Avant-Garde Since 1860”, TAG Heuer crafts watches that stand apart from the competition. TAG is known for creating unique watches and an array of celebrities endorsing their manufacturing acumen. TAG Heuer is a Swiss luxury watchmaker that was founded in 1860.
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